Album Review: The Britanys’ Call I-833-IDK-HTBA To Confront FOMO
The Britanys new mixtape I-833-IDK-HTBA is a MAJOR step up for them in sound. Though they have never failed, I-833-IDK-HTBA is proof that you need to be already good to actually get better. The album plays, partially, like a concept album. With Siri, herself, making an appearance, on a record that brings up a new reason for our addiction to attention/ social media: fear of being alone.
FOMO may be a Millennial term, but this HORRIBLE DISEASE has affected humanity for generations (lol!). Whether it is from individuals or communities, people might be fear being left with only themselves over being terrified of missing out. Let us not act like our solo times do not involve a series of self-evaluations, of which friends and lovers are good distractions. Hence, Lucas Long becomes the voice of everyone that is avoiding being alone because it always leads to self-confrontation.
Sure, we should be self-aware, but anxiety is about being self-conscious or insecure through over-thought. “I Don’t Know How To Be Alone,” “We Are Human,” and “Under Neon Lights” are standout tracks to this truth, and have Lucas Long playing with his voice in the same way stress plays with our mind. He has no problem pulling a “Nicki Minaj” and changing his vocals to become a caricature of sorts; showing the derangement of not being able to be by himself. After all, you are YOU! You should be company enough, and, with such a theme, the rock n’ roll of their sound really comes out.
More than ever, The Britanys are fuzzing, buzzing, and roaring their guitar melodies in the same way a synth zips through an electro-wave. They build soundscapes to bed self-doubts, and prove that themes and concepts are as important to music as sound, itself. Your messages carry rhythms as much as a beat carries a snare, and The Britanys’ I-833-IDK-HTBA, out on October 5, testifies to this. To Buy Click Here.